Sharon
Sharon
in 60 seconds
With over 20 years of experience across finance, strategy and operational leadership in Ireland and internationally, I help SMEs to regain control of their cash flow, fix what’s holding them back, and build companies that grow without relying on the founder every day.
I am both operations and financial focused having served as a Country Manager for the Irish subsidiary of a global automation company operating in 80 countries, and sitting on the senior management team of a large international business cluster spanning Ireland, the UK, Belgium and the Netherlands.
As a commercially focused CFO across companies in Ireland, Europe, the UK, South Africa and Nigeria, and as a board director for an Irish social enterprise, I’ve experienced how well-run organisations operate at every level. I now bring that experience to the SME space, where my focus is making finance practical and tied to the decisions that actually move a business forward.
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Specialist skills
Cash Flow & Working Capital
Putting strong processes in place to optimise working capital, improve profitability, and keep the business on stable financial footing.
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Specialist skills
Strategic Growth Planning
Building clear, actionable plans to scale, enter new markets, and grow market share.
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Specialist skills
Turnaround & Profitability
Transforming underperforming businesses, securing funding, and driving revenue growth.
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Specialist skills
Leadership & Team Development
Strengthening leadership teams, mentoring high-potential talent, and building structures that hold up as the business grows
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Specialist skills
Process Design & AI in Finance
Overhauling financial and adjacent processes to free up management time, then bringing automation into finance workflows with the training to match.
Experience
Supported a company to go from 3rd in the market to become market leader which took the company results from loss making to 7 figures in annual profits.
Implemented business restructuring, saving the company over €1.5million in costs, without affecting Revenue growth.
Implementation of new recurring revenue business model and successful application for bank finance to grow this model, which significantly increased sales, profits and cashflow.
Development and implementation of 1-5 company strategies and role out across a number of companies which all saw an increase in sales, margins and cashflow.
Managed improvements in working capital which resulted in significant reduction in cash held with customers and in stock and helped the business finance its next phase of growth.
